12 Types Of Google Ads Extensions, Now Assets
Google Ad Extensions, Now Assets are integral parts of Google Ads, It helps to improves your ads performance.
Not only to increase your click but also for high quality clicks and conversions.
What Are Google Ad Extenstions?
Google Ad extenstions improves the quality of ads, it converts normal ads to more conversion oriented ads. It gives more information related to your services.
Essentially, It improves your looks on Search Engine Result Pages (SERPs).
Google Ad Extenstions
1) Sitelink Assets
Sitelink assets provides more web pages aprt from your landing page. Sitelink assets display additional contentn of advertiser’s to searchers.
Sitelinks extend the value of your ads, by showcasing additional targeted informations.
Common Sitelink examples are
- Pricing Pages
- Contact Us
- Category Pages
2) Call Assets
Call Assets Provides direct calling to users. You can click on call and it will directly transfer to your dial pad with numbers. It is easy for users to call.
It also counts as conversion, If you have added it. We can use it in our reporting of total number of leads and conversions.
3) Structured Snippet Assets
Strcture snippets are assets that highlights specific aspects about your services or products. It helps users to know more about products or services. If your Google Ads is related to travelling then Strcture snippet are such as City: Phoenix, Chicago, Houston.
Benefites Of Strcture Snippet:
- It helps to increase Return On Investment (ROI).
- It helps to give more information related your products or services to users.
- It provides customization.
It provides predefined strcture snippets.
- Brands.
- Destinations.
- Styles.
- Types.
4) Prices
Prices are one one of the key assests in buyer journey. It helps in Transparency, Trust, and Higher-quality leads.
5) App Installs
Many Business, and brands use this assests to promote their brand with google ads. You can directly search and download it. It is a app so this assest will display on mobile and tablets.
You can track apps download conversion on your search ads keywords.
6) Lead Form Assets
It is one of the best google ads extensions. You can set up a lead form on search engine result pages (SERPs). You can add fields as per your requirements. Fields such Name, Email Id, and Phone number.
You can download lead form conversion it from Assests sections.
7) Image Assests
Image assests allows you to place images with search ads. It will increase your search ads performance. You can deliver your message better with Image assests. Marketers can upload 20 images in image exntestions.
